Facebook to Introduce 3 Big Changes to User Profiles

Facebook recently announced three innovations to provide users with “more opportunities to express who [they] are and control the content showcased on [their] profile.” Here’s the long and short of it:

Unique Options for Profile Photos

Soon users will be able to record and post a looping 7-second video to publish in the prominent profile photo position. This upgrade allows users to express personality, interests and mission in a dimension not before offered by Facebook.
Soon users will be able to set temporary photos. A temporary profile picture will have a start and end date infused with personality. This option allows users to support a cause, campaign or favorite sports team on game day. It provides a platform to brag about current travel explorations or new life events such as weddings, births and birthdays.

Improved Visibility Controls

Soon users will better control what profile content can be viewed by others using a customizable space at the top of user profiles.
This update includes the option to create a “Bio Field” to highlight education, work and/or selected interests in one sentence. This personal statement will be listed front and center, below the user profile image/video.
Users will be able to visually highlight personality and interests via 5 photos selected by the user and showcased in the Featured Photos section.

A Mobile-Centric Design

This is just a fancy way to say Facebook is moving things around on the user profile in a mobile-friendly way. And as part of this shake up, profile photos will be centered and enlarged, because who doesn’t want to be front and center.

Currently Facebook is testing these new updates in California and the UK, with promises to roll out to users “soon.” So start thinking about how you will better express your best self, and consider this your warning: Facebook is about to become more addictive. If you need ANY social media support, direction or increased engagement, give us a call.